Swiftpost is a technology-focused Canadian shipping company that provides fair & accessible shipping solutions to businesses of all sizes. Their deep expertise in the industry allows them to fully understand and anticipate the needs of emerging sectors. Swiftpost engaged our studio to help craft an elevated, friendly, and professional visual identity to properly reflect their role as mission critical shipping partners.
Swiftpost’s website is a primary brand touchpoint for prospective customers of all sizes – from large pharmacy chains and beverage/alcohol producers, to small mom & pop ecommerce entrepreneurs. Blending message clarity with engaging & memorable visuals is a main pillar of our studio’s web design philosophy. For Swiftpost, thoughtful icons, brand illustrations, motion graphics, and photography come together to deliver a succinct and impactful impression to these audiences.
Since 2016, Swiftpost has passionately worked to bring transportation innovation of the future to today. As a technology-focused shipping company, Swiftpost enables business leaders to modernize and digitize their supply chain.
With over 530 Smarthub locations, Swiftpost provides entrepreneurs with a fair opportunity to compete in a rapidly evolving digital marketplace.
A robust brand colour palette, technical yet friendly icon & illustration style, and streamlined typographic system were developed for Swiftpost. These core visual identity assets are intuitive and practical for Swiftpost’s internal design staff to inherit and confidently roll out to various touchpoints as the company continues to thrive and expand their reach.
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